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Bsn “BSN Hunger Syntha 6” 2017

Bsn “BSN Hunger Syntha 6” (2017) is a Bsn commercial directed by Ross Killeen, produced by Motherlands. It won one award: Kinsale Sharks 2017 Bronze Film Craft (A.Irish Film Craft - Tv/Online Or Cinema) - 4.Best Editing.

This ad showcases the relentless drive and dedication of athletes, emphasizing that their work is never done and they are always striving for more, fueled by BSN sports nutrition products.

Video: Motherland on Vimeo

Shot by shot

  1. A black and white extreme closeup shot of a fan's grill, with a blurry figure visible behind it, in an interior setting.© Bsn0:16
  2. A black and white extreme closeup of a person's eye opening, revealing a bloodshot iris, in a dark setting.© Bsn0:18
  3. A close-up shot of a stopwatch in black and white, with the second hand ticking past the 5-second mark on a dark background.© Bsn0:35
  4. A close-up, black and white shot of a stopwatch face with the second hand ticking, emphasizing the passage of time.© Bsn0:39
  5. A muscular man with tattoos on his arms claps his hands together, creating a cloud of white powder in a dark, dramatic setting.© Bsn0:39

Stills © Bsn. Made by Motherlands and Ross Killeen.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Show the relentless drive of athletes, fueled by BSN products.

Tagline: “FINISH FIRST.”

relentless pursuit of excellenceearly morning grindshattering past achievementssweat and gritproduct as fuel

The cut

Length
60 s
Shots
18
Average shot
3.3 s

What creatives use Bsn “BSN Hunger Syntha 6” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Bsn “BSN Hunger Syntha 6”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A black and white extreme closeup shot of a fan's grill, with a blurry figure visible behind it, in an interior setting.© BsnA black and white extreme closeup of a person's eye opening, revealing a bloodshot iris, in a dark setting.© BsnA close-up shot of a stopwatch in black and white, with the second hand ticking past the 5-second mark on a dark background.© BsnA close-up, black and white shot of a stopwatch face with the second hand ticking, emphasizing the passage of time.© Bsn
    Frames from Bsn “BSN Hunger Syntha 6”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Bsn “BSN Hunger Syntha 6” in order, with its length, framing and what happens in it.

    A black and white extreme closeup shot of a fan's grill, with a blurry figure visible behind it, in an interior setting.© BsnA black and white extreme closeup of a person's eye opening, revealing a bloodshot iris, in a dark setting.© BsnA close-up shot of a stopwatch in black and white, with the second hand ticking past the 5-second mark on a dark background.© BsnA close-up, black and white shot of a stopwatch face with the second hand ticking, emphasizing the passage of time.© BsnA muscular man with tattoos on his arms claps his hands together, creating a cloud of white powder in a dark, dramatic setting.© Bsn
    Length: 60 s · Shots: 18 · Average shot: 3.3 s

  3. 03Ad ideas: every spot built on a early morning grind

    Before you present an idea, you need to know who has done it, and how.

    Bsn “BSN Hunger Syntha 6” is built on a early morning grind. Search the library by idea to see every spot that uses it.

    Dick's Sporting Goods “Who Will You Be”© Dick's Sporting GoodsNike “Wake Up”© NikeFord Motor Company “Born to Build ’feat. Cade Cunningham”© Ford Motor CompanyGatorade “Hard Work”© Gatorade
    Dick's Sporting Goods · Nike · Ford Motor Company · Gatorade

More commercials by Ross Killeen

  • Electric Ireland "Electric Ireland, YSVDP Positive" (2016) commercial still© Electric IrelandElectric Ireland “Electric Ireland, YSVDP Positive” 2016Dir. Ross Killeen

Award-winning health & pharma commercials

  • Novartis "Relax Your Tight End" (2026) commercial still© NovartisNovartis “Relax Your Tight End” 2026Dir. Eric Wareheim · FallonClio Awards Grand Prix 2026
  • Psp "Birds Never Forget To Fly" (2025) commercial still© PspPsp “Birds Never Forget To Fly” 2025Dir. Giorgi Okmelashvili · PlaymakersADC Europe Grand Prix 2025
  • Viatris "Make Love Last" (2025) commercial still© ViatrisViatris “Make Love Last” 2025OgilvyClio Awards Grand Prix 2025
  • Biogen "Friedreich and I" (2026) commercial still© BiogenBiogen “Friedreich and I” 2026Dir. Pablo Arreba · VML Health SpainADC Awards Gold 2026
  • Kaiser Permanente "Moving All To One" (2026) commercial still© Kaiser PermanenteKaiser Permanente “Moving All To One” 2026Dir. The Sacred Egg · Droga5shots Awards Gold 2026
  • National Ovarian Cancer Coalition (NOCC) "SILENT INherITANCE" (2026) commercial still© National Ovarian Cancer Coalition (NOCC)National Ovarian Cancer Coalition (NOCC) “SILENT INherITANCE” 2026Digitas HealthClio Awards Gold 2026

Questions

Who directed the Bsn “BSN Hunger Syntha 6” commercial?

Ross Killeen directed it, produced by Motherlands.

What awards did Bsn “BSN Hunger Syntha 6” win?

1 awards, including Kinsale Sharks 2017 Bronze Film Craft (A.Irish Film Craft - Tv/Online Or Cinema) - 4.Best Editing.

What is the tagline of Bsn “BSN Hunger Syntha 6”?

“FINISH FIRST.”

Sources for the credits and awards

web.archive.orgweb.archive.org