advertising agency
Lowe & Partners/SMS
Lowe & Partners/SMS is a advertising agency. FrameThrower's visual library has 6 of its commercials (1995–1999), cut shot by shot, 3 of them award-winning. The work includes spots for Sprite, Mercedes-Benz, Mercedes Benz of North America and Mercedes, directed by Bruce Dowad, Josh Taft and Mehdi Norowzian among others, produced with Satellite Films, Chelsea Pictures and Bruce Dowad Associates.
- 6
- Commercials in our library
- 3
- Award-winning
- 1995–1999
- Active
01 · Featured
Lowe & Partners/SMS's most awarded commercial
Cannes Lions Gold 1996
Mercedes “Rhinos” 1996
A Mercedes-Benz E-Class navigates a city overrun by rhinos, highlighting its superior safety features, including side airbags, to protect against the unpredictable dangers of the road.
Directed by Bruce Dowad · Lowe & Partners/SMS · Bruce Dowad Associates
02 · Directors
Notable directors at Lowe & Partners/SMS
Who made the work, and how much of it won awards. From the credits on every spot.
© Mercedes2 award-winningBruce Dowad2 spots · Mercedes “Rhinos”
© SpriteJosh Taft1 spots · Sprite “Slammed”
© Mercedes Benz of North AmericaMehdi Norowzian1 spots · Mercedes Benz of North America “Mercury”
© Coca Cola (Diet Coke)Bob Giraldi1 spots · Coca Cola (Diet Coke) “One Canner”
03 · Clients
Lowe & Partners/SMS's clients
Every brand in the library, by award-winning work.
- Sprite1997–1999
2 commercials · 1 award-winning
- Mercedes-Benz1997
1 commercials · 1 award-winning
- Mercedes1996
1 commercials · 1 award-winning
- Mercedes Benz of North America1998
1 commercials
- Coca Cola (Diet Coke)1995
1 commercials
04 · Works with
Who Lowe & Partners/SMS works with
From the credits: the companies behind the spots, by number of spots.
Production companies Lowe & Partners/SMS hires
- Satellite Films1
- Chelsea Pictures1
- Bruce Dowad Associates1
- Giraldi Suarez Productions1
05 · Awards
Lowe & Partners/SMS's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
1
DGA Awards
.
1
Effie Awards
.
1
Cannes Lions
.
Top award-winning spots
- Cannes Lions Gold 1996Mercedes “Rhinos”
- DGA Awards 1997Mercedes-Benz “Don't Fence Me In”
- Effie Awards Gold 1997Sprite “Obey Your Thirst”
06 · Work
Commercials by Lowe & Partners/SMS
Our visual library has 6 Lowe & Partners/SMS commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© SpriteSprite “Slammed” 1999AICP Awards Honoree 1999
© Mercedes Benz of North AmericaMercedes Benz of North America “Mercury” 1998AICP Awards Honoree 1998
© SpriteSprite “Obey Your Thirst” 1997Effie Awards Gold 1997Most awarded
© MercedesMercedes “Rhinos” 1996Dir. Bruce Dowad · Lowe & Partners/SMSCannes Lions Gold 1996
© Mercedes-BenzMercedes-Benz “Don't Fence Me In” 1997Dir. Bruce Dowad · Lowe & Partners/SMSDGA Awards 1997
© SpriteSprite “Obey Your Thirst” 1997Lowe & Partners/SMSEffie Awards Gold 1997
© SpriteSprite “Slammed” 1999Dir. Josh Taft · Lowe & Partners/SMSAICP Awards Honoree 1999
© Mercedes Benz of North AmericaMercedes Benz of North America “Mercury” 1998Dir. Mehdi Norowzian · Lowe & Partners/SMSAICP Awards Honoree 1998
© Coca Cola (Diet Coke)Coca Cola (Diet Coke) “One Canner” 1995Dir. Bob Giraldi · Lowe & Partners/SMSAICP Awards Honoree 1995
07 · For producers
What producers use Lowe & Partners/SMS's page for
01Who Lowe & Partners/SMS hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind Lowe & Partners/SMS's 6 commercials, spot by spot.
© Mercedes
© Mercedes-Benz
© Sprite
© SpriteBruce Dowad · Josh Taft · Mehdi Norowzian02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
Lowe & Partners/SMS's work by year, brand and award in one place, and the companies with a similar body of work.
© Reporters Without Borders
© IRN-BRU
© WATERisLIFE
© Toyota MotorSimilar: INNOCEAN, Lucky Generals, DDB
08 · Questions
About Lowe & Partners/SMS
What commercials has Lowe & Partners/SMS made?+
6 in the library, 1995–1999, including Mercedes “Rhinos”, Mercedes-Benz “Don't Fence Me In”, Sprite “Obey Your Thirst” and Sprite “Slammed”.
Which directors does Lowe & Partners/SMS work with?+
Bruce Dowad (2), Josh Taft (1), Mehdi Norowzian (1) and Bob Giraldi (1).
What awards has Lowe & Partners/SMS's work won?+
3 award-winning spots, including Cannes Lions Gold 1996 for Mercedes “Rhinos”, DGA Awards 1997 for Mercedes-Benz “Don't Fence Me In” and Effie Awards Gold 1997 for Sprite “Obey Your Thirst”.
Who are Lowe & Partners/SMS's clients?+
In the library: Sprite (2 commercials, 1997–1999), Mercedes-Benz (1 commercials, 1997–1997), Mercedes (1 commercials, 1996–1996), Mercedes Benz of North America (1 commercials, 1998–1998) and Coca Cola (Diet Coke) (1 commercials, 1995–1995).
09 · Discover
Other agencies with similar work
Not connected to Lowe & Partners/SMS: matched by the ideas, tone and categories of their commercials.
© Reporters Without BordersINNOCEAN96 commercials
© IRN-BRULucky Generals97 commercials
© WATERisLIFEDDB183 commercials
© Toyota MotorSaatchi & Saatchi - USA99 commercials
© New Zealand Transport AgencyClemenger BBDO154 commercials
© PETABBDO392 commercials
© DoveOgilvy351 commercials
© RenaultPublicis Conseil75 commercials