P.I.G.: Commercial Production Company, Directors & 7 Commercials

01 · Featured

P.I.G.'s most awarded commercial

Balenciaga “Lunar New Year 2026” (2026), still

Balenciaga “Lunar New Year 2026” (2026), frame 2

Balenciaga “Lunar New Year 2026” 2026

A group of stylish young adults celebrates Lunar New Year on a rooftop, laughing and interacting against a vibrant city skyline, culminating in a view of a red-lit tower with the Balenciaga logo.

Directed by John Yuyi · P.I.G.

02 · Directors

Notable directors at P.I.G.

Who made the work, and how much of it won awards. From the credits on every spot.

© Estée LauderJean-Claude Thibaut2 spots · Estée Lauder “Micro Essence”
© SK-IINina Aaldering1 spots · SK-II “Pitera”
© OPPORoman Kim1 spots · OPPO “Mulan”
© SK-IIZhang Zhe1 spots · SK-II “Skin Power”
© BVLGARIEugenio Recuenco1 spots · BVLGARI “BVLGARI”
© BalenciagaJohn Yuyi1 spots · Balenciaga “Lunar New Year 2026”

03 · Clients

P.I.G.'s clients

Every brand in the library, by award-winning work.

SK-II2022
2 commercials
OPPO2022
1 commercials
Estée Lauder2022
1 commercials
BVLGARI2019
1 commercials
Balenciaga2026
1 commercials
Kilian2024
1 commercials

04 · Works with

Who P.I.G. works with

From the credits: the companies behind the spots, by number of spots.

Agencies P.I.G. works for

Forsman & Bodenfors1
Oppo Creative Lab1
Prodigious Singapore1
TULA1
La Maison Shanghai1

05 · Work

Commercials by P.I.G.

Our visual library has 7 P.I.G. commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

Latest

Most awarded

06 · For producers

What producers use P.I.G.'s page for

01Who directs for P.I.G.
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind P.I.G.'s 7 commercials, with the agencies and awards.
© Balenciaga© Kilian© SK-II© OPPO
Jean-Claude Thibaut · Nina Aaldering · Roman Kim
02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
P.I.G.'s work by year, brand and award in one place, and the companies with a similar body of work.
© Gucci© LETGO© Volkswagen© Renault
Similar: Partner Films, ILA Studio, GREATERGOOD

07 · Questions

About P.I.G.

What commercials has P.I.G. made?+

7 in the library, 2019–2026, including Balenciaga “Lunar New Year 2026”, Kilian “Imperial Tea”, SK-II “Pitera” and OPPO “Mulan”.

Which agencies has P.I.G. worked with?+

Forsman & Bodenfors (1), Oppo Creative Lab (1), Prodigious Singapore (1), TULA (1) and La Maison Shanghai (1).

Which directors are behind P.I.G.'s commercials?+

Jean-Claude Thibaut (2), Nina Aaldering (1), Roman Kim (1), Zhang Zhe (1), Eugenio Recuenco (1) and John Yuyi (1).

Who are P.I.G.'s clients?+

In the library: SK-II (2 commercials, 2022–2022), OPPO (1 commercials, 2022–2022), Estée Lauder (1 commercials, 2022–2022), BVLGARI (1 commercials, 2019–2019), Balenciaga (1 commercials, 2026–2026) and Kilian (1 commercials, 2024–2024).