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Garena “BEATz Go Boom” 2022

Garena “BEATz Go Boom” (2022) is a Garena commercial directed by Mischa Rozema, produced by Nexus Studios. It won one award: Creative Circle 2022 Bronze FILM CRAFT - Best Sound Design (single).

A young boy's mobile gaming fantasy world blends with his real-life road trip, culminating in a vibrant, action-packed celebration of community and style.

Video: Garena Free Fire Middle East and Africa - Arabic on YouTube

Shot by shot

  1. An aerial shot shows a yellow pickup truck driving down a long, empty road through dry fields under a clear sky, with "FREE FIRE" text overlaid.© Garena0:00
  2. A close-up shot shows a person's hands holding a smartphone horizontally, typing a message on the screen, with a game interface visible in the background.© Garena0:24
  3. A diverse group of people dance on a rooftop, with a woman in a green shirt playing a mobile game on her phone.© Garena0:42
  4. Three masked soldiers in tactical gear aim their weapons forward, with colorful flags in the background under a bright sky.© Garena1:03
  5. A person's hand holds a smartphone displaying a chat interface with messages like "Hey Folks... Cheer me up Wanna play?" on a blurred background.© Garena1:15
  6. Garena “BEATz Go Boom”, shot 41© Garena1:42
  7. Four diverse young adults in colorful, futuristic outfits dance in a barren desert landscape under a clear sky, with one holding a rifle.© Garena2:11
  8. A wide shot shows a blurry, teal-colored virtual landscape with some yellow elements on the right, as the camera moves forward.© Garena2:28
  9. A young woman with blue and purple hair, wearing a blue and gold outfit, looks up in surprise in a futuristic city at night.© Garena2:52
  10. A young person with curly hair and a gold jacket looks off into the distance in a desert landscape under a bright sky.© Garena3:11
  11. A person's foot in a white sock with red flames and a gold shoe rests on a gold bicycle pedal in an outdoor setting.© Garena3:17
  12. Two stylized CG characters, a male and a female, stand next to a classic black car in a desert landscape, posing confidently as the camera slowly zooms out.© Garena3:26

Stills © Garena. Made by Nexus Studios and Mischa Rozema.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Real-world road trip meets fantastical game battles and celebrations.

Tagline: “BATTLE IN STYLE.”

fantasy vs realityroad trip adventuregaming cultureintergenerational bondcelebration of diversityhero's journey

The cut

Length
228 s
Shots
114
Average shot
2.0 s
Format
mixed

What creatives use Garena “BEATz Go Boom” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Garena “BEATz Go Boom”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    An aerial shot shows a yellow pickup truck driving down a long, empty road through dry fields under a clear sky, with "FREE FIRE" text overlaid.© GarenaA close-up shot shows a person's hands holding a smartphone horizontally, typing a message on the screen, with a game interface visible in the background.© GarenaA diverse group of people dance on a rooftop, with a woman in a green shirt playing a mobile game on her phone.© GarenaThree masked soldiers in tactical gear aim their weapons forward, with colorful flags in the background under a bright sky.© Garena
    Frames from Garena “BEATz Go Boom”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Garena “BEATz Go Boom” in order, with its length, framing and what happens in it.

    An aerial shot shows a yellow pickup truck driving down a long, empty road through dry fields under a clear sky, with "FREE FIRE" text overlaid.© GarenaA close-up shot shows a person's hands holding a smartphone horizontally, typing a message on the screen, with a game interface visible in the background.© GarenaA diverse group of people dance on a rooftop, with a woman in a green shirt playing a mobile game on her phone.© GarenaThree masked soldiers in tactical gear aim their weapons forward, with colorful flags in the background under a bright sky.© GarenaA person's hand holds a smartphone displaying a chat interface with messages like "Hey Folks... Cheer me up Wanna play?" on a blurred background.© GarenaGarena “BEATz Go Boom”, 1:42© Garena
    Length: 228 s · Shots: 114 · Average shot: 2.0 s · Format: mixed

  3. 03Ad ideas: every spot built on a fantasy vs reality

    Before you present an idea, you need to know who has done it, and how.

    Garena “BEATz Go Boom” is built on a fantasy vs reality. Search the library by idea to see every spot that uses it.

    PlayStation “Perfect Day”© PlayStationNew Zealand Government & Department of Internal Affairs “Keep It Real Online”© New Zealand Government & Department of Internal AffairsBianco “The Lift”© BiancoIkea “Salones”© Ikea
    PlayStation · New Zealand Government & Department of Internal Affairs · Bianco · Ikea

More commercials by Mischa Rozema

  • Sony Interactive Entertainment "The Fall" (2020) commercial still© Sony Interactive EntertainmentSony Interactive Entertainment “The Fall” 2020Dir. Mischa Rozema · adam&eve\TBWAThe One Show Bronze 2020

Award-winning gaming commercials

  • Clash of Clans "Clash from the Past" (2023) commercial still© Clash of ClansClash of Clans “Clash from the Past” 2023Dir. Nalle Sjöblad · Wieden+KennedyClio Awards Grand Prix 2023
  • Brawl Stars (Supercell) "Starr Park" (2021) commercial still© Brawl Stars (Supercell)Brawl Stars (Supercell) “Starr Park” 2021Dir. Steve Rogers · Wieden+KennedyCiclope Grand Prix 2020
  • Changyou Online Game Developer "Mother" (2015) commercial still© Changyou Online Game DeveloperChangyou Online Game Developer “Mother” 2015Dir. Nico Perez Veiga · Saatchi & Saatchi GreaterSpikes Asia Grand Prix 2015
  • PlayStation "Perfect Day" (2013) commercial still© PlayStationPlayStation “Perfect Day” 2013Dir. Matthijs van Heijningen · BBHEffie Awards Grand Prix 2014
  • Xbox 360 Halo 3 "Believe / Museum of Humanity" (2008) commercial still© Xbox 360 Halo 3Xbox 360 Halo 3 “Believe / Museum of Humanity” 2008Dir. Rupert Sanders · T.A.G.Cannes Lions Grand Prix 2008
  • Xbox (Halo 3) "Believe" (2007) commercial still© Xbox (Halo 3)Xbox (Halo 3) “Believe” 2007Dir. Rupert Sanders · T.A.G./McCann San FranciscoEffie Awards Grand Prix 2009

Questions

Who directed the Garena “BEATz Go Boom” commercial?

Mischa Rozema directed it, produced by Nexus Studios.

What awards did Garena “BEATz Go Boom” win?

1 awards, including Creative Circle 2022 Bronze FILM CRAFT - Best Sound Design (single).

What is the tagline of Garena “BEATz Go Boom”?

“BATTLE IN STYLE.”

Sources for the credits and awards

web.archive.org