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commercial director

Jackie Bao

Jackie Bao is a commercial director. FrameThrower's visual library has 5 of their commercials (2023–2026), cut shot by shot, 2 of them award-winning. The work includes spots for Tommy's, Wieden+Kennedy Portland, NPR and Just Kids, produced most often by Biscuit Filmworks, for agencies including Special and No Fixed Address.

5
Commercials in our library
2
Award-winning
2023–2026
Active

01 · Featured

Jackie Bao's most awarded commercial

Video: Wieden + Kennedy on YouTube

Cannes Lions Silver 2023

Wieden+Kennedy Portland “The Myth” 2023

This ad challenges the "model minority" myth, showing the struggles and resilience of Asian Americans through generations, culminating in a powerful message of self-acceptance and collective identity.

Directed by Jackie Bao · Biscuit Filmworks

See the spot →

02 · Brands

Brands Jackie Bao has made commercials for

Every brand in the library, by award-winning work.

  • Tommy's2024–2025

    2 commercials · 1 award-winning

  • Wieden+Kennedy Portland2023

    1 commercials · 1 award-winning

  • NPR2026

    1 commercials

  • Just Kids2025

    1 commercials

03 · Works with

Who Jackie Bao works with

From the credits: the companies behind the spots, by number of spots.

Production companies Jackie Bao works with

Agencies Jackie Bao works with

04 · Awards

Jackie Bao's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 1

    Cannes Lions

    .

  • 1

    Creative Circle

    .

Top award-winning spots

05 · Work

Commercials by Jackie Bao

Our visual library has 5 Jackie Bao commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2025

Latest

NPR “NPR - Curiosity” (2026)© NPRNPR “NPR - Curiosity” 2026
Tommy's “Projecting Life” (2025)© Tommy'sTommy's “Projecting Life” 2025Creative Circle Gold 2025
Just Kids “Biscuit Filmworks UK - Just Kids” (2025)© Just KidsJust Kids “Biscuit Filmworks UK - Just Kids” 2025
Tommy's “Shadows” (2024)© Tommy'sTommy's “Shadows” 2024

Most awarded

06 · For producers

What producers use Jackie Bao's page for

  1. 01Shortlist directors for your triple bid

    You need three directors who can deliver this tone, and a reel is not a shortlist.

    Start from Jackie Bao's work and find directors with a similar style, each with every spot, agency, production company and award.

    Matilda Finn© BTDermot Malone© Iarnród ÉireannYannis Konstantinidis© BBCLainey Richardson© Dermalogica
    Similar to Jackie Bao: Matilda Finn, Dermot Malone, Yannis Konstantinidis
  2. 02Jackie Bao's full body of work, with credits

    A reel shows the hits. You need every spot, and who made each one with them.

    All 5 commercials, searchable shot by shot, with the agency, production company and awards on every spot.

    Wieden+Kennedy Portland “The Myth”© Wieden+Kennedy PortlandTommy's “Projecting Life”© Tommy'sNPR “NPR - Curiosity”© NPRJust Kids “Biscuit Filmworks UK - Just Kids”© Just Kids
    5 commercials, 2 award-winning

07 · Questions

About Jackie Bao

What commercials has Jackie Bao directed?+

5 in the library, 2023–2026, including Wieden+Kennedy Portland “The Myth”, Tommy's “Projecting Life”, NPR “NPR - Curiosity” and Just Kids “Biscuit Filmworks UK - Just Kids”.

Which production company does Jackie Bao work with?+

Most often Biscuit Filmworks (5 spots).

Which agencies has Jackie Bao worked with?+

Special (2) and No Fixed Address (1).

What awards has Jackie Bao's work won?+

2 award-winning spots, including Cannes Lions Silver 2023 for Wieden+Kennedy Portland “The Myth” and Creative Circle Gold 2025 for Tommy's “Projecting Life”.

Which directors have a similar style to Jackie Bao?+

Matilda Finn, Dermot Malone, Yannis Konstantinidis, Lainey Richardson and Rune Milton, by the ideas, tone and categories of their work.

08 · Discover

Other directors with a similar style

Not connected to Jackie Bao: matched by the ideas, tone and categories of their commercials.