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Atomic Candy “The Shed” 2016

Atomic Candy “The Shed” (2016) is an Atomic Candy commercial directed by Kiran. It won one award: Epica 2016 Bronze Confectionery & Snacks.

A creepy clown prepares for Halloween by applying makeup, then ventures into a shed to smash a piñata and collect candy, before returning to maniacally laugh.

Video: Atomic Candy on YouTube

Shot by shot

  1. A person in a clown costume with an orange wig applies makeup to their face while looking into a bathroom mirror.© Atomic Candy0:00
  2. A person in a white clown costume with an orange wig applies red lipstick in a mirror in a bathroom.© Atomic Candy0:06
  3. A person wearing white pants and black and white checkered shoes walks up wooden porch steps, with a red can visible on a higher step.© Atomic Candy0:09
  4. A bright orange, fluffy object quickly moves across the frame from left to right, with a wooden fence and bare trees in the background under a cloudy sky.© Atomic Candy0:11
  5. A person in a white clown costume with an orange wig walks across a grassy backyard towards a shed, holding a baseball bat.© Atomic Candy0:14
  6. A person in a clown costume with an orange wig swings a baseball bat in a suburban backyard, facing away from the camera.© Atomic Candy0:16
  7. A person dressed as a clown with an orange wig and white jumpsuit stands in a doorway, holding a baseball bat, looking out into a bright exterior.© Atomic Candy0:21
  8. A colorful piñata, shaped like a bird with large eyes and a yellow beak, is shown in a dark setting.© Atomic Candy0:34
  9. A colorful piñata with large, wide eyes is shown in a medium closeup, slightly moving against a dark background.© Atomic Candy0:42
  10. A person's hands frantically tear open candy wrappers on a dirty concrete floor in a dimly lit, dark room.© Atomic Candy0:46
  11. A person dressed as a clown with an orange wig and full makeup looks at their reflection in a bathroom mirror, adjusting their wig.© Atomic Candy0:47
  12. A young person with clown makeup and a ruffled collar laughs maniacally, looking directly at the camera in a brightly lit room.© Atomic Candy0:50

Stills © Atomic Candy. Made by Kiran.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A clown's sinister preparation for Halloween, smashing a piñata for candy.

Tagline: “TRICK UNTIL THEY TREAT”

clown horrorhalloween preparationsinister laughterpiñata surprisesuburban horrorunsettling reveal

The cut

Length
60 s
Shots
25
Average shot
2.4 s

What creatives use Atomic Candy “The Shed” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Atomic Candy “The Shed”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A person in a clown costume with an orange wig applies makeup to their face while looking into a bathroom mirror.© Atomic CandyA person in a white clown costume with an orange wig applies red lipstick in a mirror in a bathroom.© Atomic CandyA person wearing white pants and black and white checkered shoes walks up wooden porch steps, with a red can visible on a higher step.© Atomic CandyA bright orange, fluffy object quickly moves across the frame from left to right, with a wooden fence and bare trees in the background under a cloudy sky.© Atomic Candy
    Frames from Atomic Candy “The Shed”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Atomic Candy “The Shed” in order, with its length, framing and what happens in it.

    A person in a clown costume with an orange wig applies makeup to their face while looking into a bathroom mirror.© Atomic CandyA person in a white clown costume with an orange wig applies red lipstick in a mirror in a bathroom.© Atomic CandyA person wearing white pants and black and white checkered shoes walks up wooden porch steps, with a red can visible on a higher step.© Atomic CandyA bright orange, fluffy object quickly moves across the frame from left to right, with a wooden fence and bare trees in the background under a cloudy sky.© Atomic CandyA person in a white clown costume with an orange wig walks across a grassy backyard towards a shed, holding a baseball bat.© Atomic CandyA person in a clown costume with an orange wig swings a baseball bat in a suburban backyard, facing away from the camera.© Atomic Candy
    Length: 60 s · Shots: 25 · Average shot: 2.4 s

  3. 03Ad ideas: every spot built on a unsettling reveal

    Before you present an idea, you need to know who has done it, and how.

    Atomic Candy “The Shed” is built on a unsettling reveal. Search the library by idea to see every spot that uses it.

    Sandy Hook Promise “Back-To-School Essentials”© Sandy Hook PromiseBahay Tuluyan “Disgusting Stories”© Bahay Tuluyantruth “Big Business”© truthMozilla “Choose Your Future”© Mozilla
    Sandy Hook Promise · Bahay Tuluyan · truth · Mozilla

More commercials by Kiran

  • Atomic Candy "Alma Mater" (2017) commercial still© Atomic CandyAtomic Candy “Alma Mater” 2017Dir. Kiran · INNOCEAN USA (Huntington Beach, CA)Epica Bronze 2017

Award-winning food & qsr commercials

  • Uber Eats "A Century of Cravings" (2025) commercial still© Uber EatsUber Eats “A Century of Cravings” 2025Dir. Jim Jenkins · SpecialEffie Awards Grand Prix 2026
  • Uber Eats + Special US "Football is for Food" (2025) commercial still© Uber Eats + Special USUber Eats + Special US “Football is for Food” 2025Dir. Jim Jenkins · SpecialEffie Awards Grand Prix 2026
  • DoorDash "DoorDash All the Ads" (2024) commercial still© DoorDashDoorDash “DoorDash All the Ads” 2024Dir. Mike Diva · Wieden+KennedyCannes Lions Titanium 2024
  • Skittles "Apologize the Rainbow" (2023) commercial still© SkittlesSkittles “Apologize the Rainbow” 2023DDBLondon International Awards Grand Prix 2023
  • Cadbury Celebrations "My SRK Ad" (2023) commercial still© Cadbury CelebrationsCadbury Celebrations “My SRK Ad” 2023Dir. Divij Kulkarni · OgilvyEffie Awards Grand Prix 2023
  • Voiz "The Innocent Eyes" (2023) commercial still© VoizVoiz “The Innocent Eyes” 2023Dir. Wuthisak Anarnkaporn · Ogilvy Group ThailandLondon International Awards Grand Prix 2022

Questions

Who directed the Atomic Candy “The Shed” commercial?

Kiran directed it.

What awards did Atomic Candy “The Shed” win?

1 awards, including Epica 2016 Bronze Confectionery & Snacks.

What is the tagline of Atomic Candy “The Shed”?

“TRICK UNTIL THEY TREAT”

Sources for the credits and awards

winners.epica-awards.com